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While on this account, I developed and executed a variety of digital and retail projects including events, national and local social media, associate training, and associate contests and activations. I was responsible for strategy, content production, visual asset editing and copy writing.
NATIONAL SOCIAL MEDIA For In-store events
Required travel to designated stores. Pre-event capture to tease event and then captured experience of store events while working with a remote team to do a near live publication.
Required cross-country travel to designated stores. Developed concepts, shot and edited.
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