Ask: Develop a social media training series for managers and store associates; train associates in-store on use of social media; launch local social accounts and create local content; host holiday parties and create national content
My role: Strategy, content production, visual asset editing, copy writing
NATIONAL SOCIAL MEDIA For In-store events
Required travel to designated stores. Pre-event capture to tease event and then captured experience of store events while working with a remote team to do a near live publication.
Required travel to designated stores. Developed concepts, shot and edited.